November 2015

Vibe Club Rewards is launched nationally.


October 2015

Which Wich expands in the Middle East with stores opening in Bahrain, Kuwait and Qatar.


July 2015

Which Wich #350 opens.


May 2015

Which Wich wins 2015 MenuMasters Award for Healthful Innovations.


April 2015

Which Wich stores celebrate National PB&J Day by donating sandwiches to local organizations across the U.S.


January 2015

Which Wich breaks Guinness Book of World Record for most sandwiches made in an hour.


July 2014

Which Wich #300 opens.


January 2014

Project PB&J is launched to help make the world a better place, one PB&J at a time.


August 2013

Which Wich #250 opens.


March 2013

Which Wich goes global with stores opening in Dubai, Mexico and Panama.